Eddie Penney

Official partner

ACTIONS DEFINE YOU, NOT TALK.

Empowering people across the country to cultivate an Unafraid Mindset

Exclusive: code UNAFRAID saves 10%
  • 3,700+ five-star reviews
  • Made in Reno, NV
  • 25-year shelf life
3-2-1 Basics Kit

Eddie Penney Approved

3-2-1 Basics Kit

$259.99$329.99+10% off with code
Your code UNAFRAID
5.0 (17) ·Ships in 4-6 weeks Add to cart · code auto-applied

Code applies automatically with this button. Can’t be combined with other coupons or ID.me orders.

One Philosophy

Be “Unafraid” in everything you do.

Eddie Penney is a former Navy SEAL and knows first hand about the importance of a strong body and mind.

From life and death situations as a special operator to the battlefield of parenthood, Eddie needs to be in peak physical and mental condition at all times. It's this mantra that has lead him to start the company UNAFRAID and write his best selling book.

Designed out of shared values

When it matters, your body and mind can’t fail.

Top-shelf, delicious nutrition: a new, essential ingredient in life’s toolkit, so you can protect what you love.

WISEcode verified Non-UPF
Special Ops gradeBuilt to exceed US military nutrition standards, made for people like us.
40 essential nutrientsPreparedness through nutrition, not empty calories.
25-year shelf lifeStash it and forget it. It’s ready when you are.
Made in Reno, NVOne kitchen, real food, no artificial colors or flavors.

Eddie’s pantry

Stock up

Vitamin Basics Sampler

Sampler · 42 servings

4.7 (359)
Sale price $29.99 Regular price $0.71 / serving

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Good to know

Questions

Does the code stack with other discounts?

No. Code UNAFRAID can’t be combined with other coupons or ID.me orders.

How fast does it ship?

Most orders ship in 4-6 weeks from Reno, NV. Free shipping on orders $149+ to the contiguous US.

How long does it last?

Our #10 cans are shelf-stable for up to 25 years. Just add water.

Military or first responder?

Verify once with ID.me for 15% off. It can’t be combined with partner codes.

Ready when you are.

Use code UNAFRAID at checkout, or shop with the button and it’s applied for you.

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